The mono-brand of Italian “Furla” trademark - representing bags all the varieties of purses, bijouterie, and footwear opened on the 2nd level of "SADY POBEDY" gallery. “Furla” – is a brand with traditions. A tanner from Bologna - Aldo Furlanetto began its own business in 1927. Bags and purses in ar-deco style proved to be in demand. The business developed, “Furla” trade-house gradually enlarged assortment, having started production of footwear, bijouterie, caps and shawls in the style, which were suitable to collections of bags that remained principal.

Those who like to buy expensive things for the reason of having no money for the cheap will be convinced in their own wisdom. Those usual words about quality and adherence to traditions (and, correspondingly, prestige of brand) in case with “Furla”’ are not just an advertisement, but a statement. The first boutique of this family company was opened in 1955 in Bologna, and now its branches are already in 9 countries of the world.

The “hobby – horse” of “Furla” are invariably elegant and rarely convenient calfskin bags (with ostrich, crocodile and python embossing). These are things, which women search for a long time and than carry even longer, for they expect the same degree of viability from the bag, as they have themselves. These are the women who manage to load their bags both with cosmetics bags, keys from their car, half of office documentation, notebook and a woolen scarf for the child and at the same time to look like film stars, who are taking a promenade during their leisure time. Furthermore, “Furla” bags are convenient. If the bag has a long belt, it does not fall down from the arm. If the bag has two short handles, they can be put one into another, and it will be more convenient to carry both in hand, and across the elbow.

Until recently the company was oriented on business, wealthy and, in view of this, somewhat conservative ladies. Now there appeared models for those, whose colleagues will not be amazed by a gold nosebag. Youth style can be seen in slightly modernized cut and bright colors (light-green, terracotta, gold or "metallic"), but pureness of style and quality of performance stayed the same. Along the way to the cash desk it is possible to catch a pair of gloves made in the same style barely without looking, and if there is enough will, to change the shoes for new ones - for example, the boots without heel with sheepskin edging on the top of a boot.

A somewhat vintage fascination of bags will strengthen in the course of time: they are durable, and after you had a "rest" from a model you are tired of, it is possible to take it from the wardrobe and use it again. The quality is such that the thing hardly suffers from time.